/* adspog.com — one stylesheet, no framework. Light only (matches the product). */

@font-face { font-family: "Geist"; src: url("../fonts/Geist-Regular.woff2") format("woff2"); font-weight: 400; font-style: normal; font-display: swap; }
@font-face { font-family: "Geist"; src: url("../fonts/Geist-Medium.woff2") format("woff2"); font-weight: 500; font-style: normal; font-display: swap; }
@font-face { font-family: "Geist"; src: url("../fonts/Geist-SemiBold.woff2") format("woff2"); font-weight: 600; font-style: normal; font-display: swap; }
@font-face { font-family: "Geist Mono"; src: url("../fonts/GeistMono-Regular.woff2") format("woff2"); font-weight: 400 500; font-style: normal; font-display: swap; }

:root {
  color-scheme: light;
  --ink: #111111;
  --ink-2: #3d3d3d;
  --muted: #636363;          /* 5.9:1 on white, 5.5:1 on --surface */
  --line: #e7e7e3;
  --line-2: #d6d6d1;
  --bg: #ffffff;
  --surface: #f6f6f4;
  --surface-2: #eeeeea;
  --accent: #ff4f1f;         /* decoration + on-ink only: 3.3:1 on white */
  --accent-ink: #c53a12;     /* accent as text on white: 5.3:1 */
  --ok-bg: #eff7f0; --ok-line: #cde5d2; --ok-ink: #1d5c2e;
  --err-bg: #fdf3f0; --err-line: #f2d2c9; --err-ink: #9a2c10;
  --radius: 14px;
  --radius-sm: 10px;
  --shadow: 0 1px 2px rgb(17 17 17 / .04), 0 8px 24px -10px rgb(17 17 17 / .10);
  --shadow-lg: 0 2px 6px rgb(17 17 17 / .04), 0 30px 70px -28px rgb(17 17 17 / .28);
  --container: 1200px;
  --gutter: clamp(16px, 4vw, 32px);
  --header-h: 64px;
  --font: "Geist", ui-sans-serif, system-ui, -apple-system, "Segoe UI", Roboto, Arial, sans-serif;
  --mono: "Geist Mono", ui-monospace, SFMono-Regular, Menlo, Consolas, monospace;
}

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; text-size-adjust: 100%; scroll-padding-top: calc(var(--header-h) + 16px); }
body {
  margin: 0; background: var(--bg); color: var(--ink);
  font: 400 1rem/1.6 var(--font); font-feature-settings: "ss01" 0;
  -webkit-font-smoothing: antialiased; -moz-osx-font-smoothing: grayscale; text-rendering: optimizeLegibility;
}
img, svg { display: block; max-width: 100%; }
img { height: auto; }
h1, h2, h3, h4, p, ul, ol, figure, blockquote, dl, dd { margin: 0; }
ul, ol { padding: 0; list-style: none; }
a { color: inherit; text-decoration: none; }
button, input, select, textarea { font: inherit; color: inherit; }
::selection { background: #ffd9cc; color: var(--ink); }
:focus-visible { outline: 2px solid var(--accent); outline-offset: 2px; border-radius: 6px; }

.skip { position: absolute; left: 12px; top: -48px; z-index: 100; background: var(--ink); color: #fff; padding: 10px 14px; border-radius: 8px; font-weight: 500; }
.skip:focus { top: 12px; }
.sr-only { position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; border: 0; }

.container { width: 100%; max-width: calc(var(--container) + 2 * var(--gutter)); margin-inline: auto; padding-inline: var(--gutter); }
.container--narrow { max-width: calc(820px + 2 * var(--gutter)); }

/* ---------- type ---------- */
.eyebrow { display: inline-flex; align-items: center; gap: 10px; font: 500 12px/1.2 var(--mono); letter-spacing: .08em; text-transform: uppercase; color: var(--muted); }
.eyebrow::before { content: ""; width: 7px; height: 7px; border-radius: 2px; background: var(--accent); flex: none; }
.display { font-size: clamp(2.5rem, 1.45rem + 4.5vw, 4.75rem); line-height: 1.02; letter-spacing: -.045em; font-weight: 600; text-wrap: balance; }
.title { font-size: clamp(1.875rem, 1.25rem + 2.5vw, 3rem); line-height: 1.08; letter-spacing: -.035em; font-weight: 600; text-wrap: balance; }
.title-sm { font-size: clamp(1.5rem, 1.2rem + 1.2vw, 2rem); line-height: 1.15; letter-spacing: -.03em; font-weight: 600; text-wrap: balance; }
h3, .h3 { font-size: 1.125rem; line-height: 1.35; letter-spacing: -.015em; font-weight: 600; }
.lead { font-size: clamp(1.0625rem, 1rem + .35vw, 1.25rem); line-height: 1.55; color: var(--ink-2); max-width: 38em; text-wrap: pretty; }
.muted { color: var(--muted); }
.small { font-size: .875rem; }
.mono { font-family: var(--mono); }
p + p { margin-top: 1em; }
.prose { color: var(--ink-2); font-size: 1.0625rem; }
.prose h2 { font-size: 1.5rem; letter-spacing: -.025em; color: var(--ink); margin: 2.2em 0 .6em; font-weight: 600; }
.prose h3 { color: var(--ink); margin: 1.6em 0 .4em; }
.prose a, .text-link { color: var(--ink); text-decoration: underline; text-decoration-color: var(--line-2); text-underline-offset: 3px; }
.prose a:hover, .text-link:hover { text-decoration-color: var(--ink); }
.prose ul { margin: .8em 0; }

/* ---------- buttons & links ---------- */
.btn { display: inline-flex; align-items: center; justify-content: center; gap: 8px; height: 44px; padding: 0 18px; border-radius: var(--radius-sm); border: 1px solid transparent; font: 500 15px/1 var(--font); letter-spacing: -.005em; white-space: nowrap; cursor: pointer; transition: background-color .15s ease, border-color .15s ease, color .15s ease; }
.btn-primary { background: var(--ink); color: #fff; }
.btn-primary:hover { background: #2c2c2c; }
.btn-secondary { background: #fff; color: var(--ink); border-color: var(--line-2); }
.btn-secondary:hover { background: var(--surface); border-color: #c8c8c2; }
.btn-ghost { color: var(--ink-2); padding: 0 12px; }
.btn-ghost:hover { background: var(--surface); color: var(--ink); }
.btn-light { background: #fff; color: var(--ink); }
.btn-light:hover { background: #ececea; }
.btn-outline-light { color: #fff; border-color: rgb(255 255 255 / .28); }
.btn-outline-light:hover { border-color: #fff; }
.btn-sm { height: 36px; padding: 0 14px; font-size: 14px; border-radius: 9px; }
.btn-lg { height: 50px; padding: 0 22px; font-size: 16px; }
.btn[disabled] { opacity: .6; cursor: progress; }
.actions { display: flex; flex-wrap: wrap; gap: 10px; align-items: center; }
.link-arrow { display: inline-flex; align-items: center; gap: 6px; font-weight: 500; color: var(--ink); }
.link-arrow svg { width: 16px; height: 16px; transition: transform .2s ease; }
.link-arrow:hover svg, a:hover > .link-arrow svg { transform: translateX(3px); }

/* ---------- header ---------- */
.site-header { position: sticky; top: 0; z-index: 50; background: rgb(255 255 255 / .88); -webkit-backdrop-filter: saturate(1.8) blur(14px); backdrop-filter: saturate(1.8) blur(14px); border-bottom: 1px solid transparent; transition: border-color .2s ease; }
.site-header.is-scrolled, .menu-open .site-header { border-bottom-color: var(--line); }
/* backdrop-filter makes the header the containing block of the fixed mobile nav — drop it while open */
.menu-open .site-header { -webkit-backdrop-filter: none; backdrop-filter: none; background: #fff; }
.hdr { height: var(--header-h); display: flex; align-items: center; gap: 20px; }
.logo { display: inline-flex; align-items: center; color: var(--ink); flex: none; padding: 6px 0; }
.logo svg { height: 22px; width: auto; }
.nav { display: flex; align-items: center; gap: 2px; }
.nav-link, .nav-dd > summary { display: inline-flex; align-items: center; gap: 4px; height: 36px; padding: 0 12px; border-radius: 8px; font-size: 15px; font-weight: 500; color: var(--ink-2); cursor: pointer; list-style: none; transition: background-color .15s ease, color .15s ease; }
.nav-dd > summary::-webkit-details-marker { display: none; }
.nav-link:hover, .nav-dd > summary:hover, .nav-dd[open] > summary { background: var(--surface); color: var(--ink); }
.nav-link[aria-current="page"] { color: var(--ink); }
.nav-dd { position: relative; }
.nav-dd > summary svg { width: 14px; height: 14px; transition: transform .2s ease; opacity: .7; }
.nav-dd[open] > summary svg { transform: rotate(180deg); }
.dd-panel { position: absolute; top: calc(100% + 8px); left: -8px; z-index: 60; width: 560px; padding: 8px; background: #fff; border: 1px solid var(--line); border-radius: var(--radius); box-shadow: var(--shadow-lg); display: grid; grid-template-columns: 1fr 1fr; gap: 2px; }
.dd-panel--narrow { width: 300px; grid-template-columns: 1fr; }
.dd-item { display: block; padding: 12px 14px; border-radius: 10px; transition: background-color .15s ease; }
.dd-item:hover, .dd-item:focus-visible { background: var(--surface); }
.dd-item b { display: block; font-size: 15px; font-weight: 600; letter-spacing: -.01em; color: var(--ink); }
.dd-item span { display: block; margin-top: 2px; font-size: 13.5px; line-height: 1.45; color: var(--muted); }
.dd-item--all { grid-column: 1 / -1; border-top: 1px solid var(--line); border-radius: 0 0 10px 10px; padding-block: 12px; font-size: 14px; font-weight: 500; }
.hdr-actions { margin-left: auto; display: flex; align-items: center; gap: 8px; }
.lang { display: inline-flex; align-items: center; border: 1px solid var(--line); border-radius: 9px; padding: 2px; }
.lang a { font: 500 12px/1 var(--mono); letter-spacing: .04em; padding: 7px 8px; border-radius: 7px; color: var(--muted); }
.lang a:hover { color: var(--ink); }
.lang a[aria-current="true"] { background: var(--surface-2); color: var(--ink); }
.menu-btn { display: none; width: 44px; height: 44px; margin-right: -10px; border: 0; background: none; border-radius: 10px; cursor: pointer; align-items: center; justify-content: center; }
.menu-btn span, .menu-btn span::before, .menu-btn span::after { display: block; width: 20px; height: 1.6px; background: var(--ink); border-radius: 2px; transition: transform .2s ease, opacity .2s ease; position: relative; }
.menu-btn span::before, .menu-btn span::after { content: ""; position: absolute; left: 0; }
.menu-btn span::before { top: -6px; }
.menu-btn span::after { top: 6px; }
.menu-btn[aria-expanded="true"] span { background: transparent; }
.menu-btn[aria-expanded="true"] span::before { transform: translateY(6px) rotate(45deg); }
.menu-btn[aria-expanded="true"] span::after { transform: translateY(-6px) rotate(-45deg); }
.nav-mobile-only { display: none; }

@media (max-width: 1079px) {
  .menu-btn { display: inline-flex; }
  .hdr-actions .lang, .hdr-actions .hdr-login { display: none; }
  .nav { display: none; position: fixed; top: var(--header-h); left: 0; right: 0; bottom: 0; z-index: 49; background: #fff; overflow-y: auto; overscroll-behavior: contain; flex-direction: column; align-items: stretch; gap: 0; padding: 8px var(--gutter) 40px; }
  .menu-open .nav { display: flex; }
  .menu-open { overflow: hidden; }
  .nav-link, .nav-dd > summary { display: flex; height: auto; padding: 16px 0; border-radius: 0; font-size: 18px; color: var(--ink); justify-content: space-between; border-bottom: 1px solid var(--line); }
  .nav-link:hover, .nav-dd > summary:hover, .nav-dd[open] > summary { background: none; }
  .dd-panel, .dd-panel--narrow { position: static; width: auto; box-shadow: none; border: 0; padding: 4px 0 12px; grid-template-columns: 1fr; border-radius: 0; border-bottom: 1px solid var(--line); }
  .dd-item { padding: 10px 0; }
  .dd-item--all { border-top: 0; padding-top: 10px; }
  .nav-mobile-only { display: flex; flex-direction: column; gap: 16px; padding-top: 24px; }
  .nav-mobile-only .lang { align-self: flex-start; }
  .nav-mobile-only .btn { width: 100%; height: 50px; font-size: 16px; }
}
@media (max-width: 380px) { .hdr-actions .btn-primary { padding: 0 12px; } }

/* ---------- sections ---------- */
.section { padding-block: clamp(36px, 5vw, 72px); }
.section--tight { padding-block: clamp(28px, 3.5vw, 48px); }
.section--surface { background: var(--surface); }
.section--line { border-top: 1px solid var(--line); }
.section--dark { background: var(--ink); color: #fff; }
.section--dark .lead, .section--dark .muted { color: rgb(255 255 255 / .72); }
.section--dark .eyebrow { color: rgb(255 255 255 / .66); }
.sh { max-width: 760px; margin-bottom: clamp(24px, 3.5vw, 44px); }
.sh > * + * { margin-top: 16px; }
.sh--center { margin-inline: auto; text-align: center; }
.sh--center .lead { margin-inline: auto; }
.sh--row { max-width: none; display: flex; flex-wrap: wrap; align-items: end; justify-content: space-between; gap: 20px 40px; }
.sh--row > div { max-width: 720px; }
.sh--row > div > * + * { margin-top: 16px; }
.sh--row > * + * { margin-top: 0; }

/* ---------- hero ---------- */
.hero { padding-top: clamp(32px, 5vw, 72px); padding-bottom: clamp(32px, 5vw, 64px); overflow: hidden; }
.hero-copy > * + * { margin-top: 20px; }
.hero-copy .display { max-width: 15ch; }
.hero-copy .lead { max-width: 34em; }
.hero-copy .actions { margin-top: 32px; }
.hero-note { margin-top: 18px; font-size: 14px; color: var(--muted); }
.hero--home .display { max-width: 16ch; }
.hero-split { display: grid; gap: clamp(40px, 6vw, 72px); align-items: center; }
@media (min-width: 960px) { .hero-split { grid-template-columns: minmax(0, .85fr) minmax(0, 1.25fr); } .hero-split .display { font-size: clamp(2.25rem, 1rem + 2.9vw, 3.6rem); max-width: 18ch; } }
.hero--plain { padding-bottom: clamp(24px, 4vw, 56px); }
.hero--plain .display { max-width: 20ch; }

.stage { position: relative; margin-top: clamp(32px, 5vw, 56px); padding-right: clamp(36px, 9%, 120px); padding-bottom: clamp(28px, 5%, 64px); }
.stage .fp { position: absolute; right: 0; bottom: 0; width: clamp(108px, 23%, 270px); }
.stage--compact { margin-top: 0; padding-right: clamp(28px, 11%, 88px); padding-bottom: clamp(24px, 8%, 56px); }
.stage--compact .fp { width: clamp(96px, 30%, 210px); }

.facts { display: grid; grid-template-columns: repeat(2, 1fr); border-top: 1px solid var(--line); margin-top: clamp(32px, 5vw, 56px); }
.facts > div { padding: 20px 16px 0 0; }
.facts b { display: block; font-size: 15px; font-weight: 600; letter-spacing: -.01em; }
.facts span { display: block; font-size: 14px; color: var(--muted); margin-top: 2px; }
@media (min-width: 800px) { .facts { grid-template-columns: repeat(4, 1fr); } .facts > div + div { padding-left: 20px; border-left: 1px solid var(--line); } }
@media (max-width: 799px) { .facts > div:nth-child(n+3) { padding-top: 20px; } }

/* ---------- frames ---------- */
.fb { margin: 0; background: #fff; border: 1px solid var(--line); border-radius: var(--radius); overflow: hidden; box-shadow: var(--shadow-lg); }
.fb-bar { height: 36px; display: flex; align-items: center; gap: 12px; padding: 0 14px; background: #fafaf8; border-bottom: 1px solid var(--line); }
.fb-dots { display: flex; gap: 6px; flex: none; }
.fb-dots i { width: 10px; height: 10px; border-radius: 50%; background: #dddcd8; }
.fb-url { flex: 1; max-width: 300px; margin: 0 auto; height: 22px; border-radius: 6px; background: #efefec; color: var(--muted); font: 400 12px/22px var(--mono); text-align: center; overflow: hidden; white-space: nowrap; text-overflow: ellipsis; padding: 0 10px; }
.fb-bar::after { content: ""; width: 42px; flex: none; }
.fb img { width: 100%; aspect-ratio: 16 / 10; object-fit: cover; object-position: left top; background: var(--surface); }
@media (max-width: 600px) { .fb-bar { height: 26px; padding: 0 10px; } .fb-dots i { width: 7px; height: 7px; } .fb-url { height: 16px; line-height: 16px; font-size: 10px; } .fb-bar::after { width: 30px; } .fb { border-radius: 10px; } }

.fp { margin: 0; background: #121212; padding: 3.2%; border-radius: 15% / 7%; box-shadow: var(--shadow-lg), inset 0 0 0 1.5px #3a3a3a; }
.fp-screen { position: relative; overflow: hidden; border-radius: 12% / 5.6%; aspect-ratio: 1206 / 2622; background: var(--surface); }
.fp-screen img { width: 100%; height: 100%; object-fit: cover; object-position: top; }
.fp-screen::after { content: ""; position: absolute; top: 1.15%; left: 50%; width: 29%; height: 3.3%; transform: translateX(-50%); border-radius: 99px; background: #0b0b0b; }
.fp--panel .fp-screen::after { display: none; }

.phones { display: flex; justify-content: center; align-items: flex-start; gap: clamp(12px, 3vw, 28px); }
.phones .fp { width: min(46%, 260px); }
.phones .fp:nth-child(2) { margin-top: clamp(24px, 6vw, 56px); }
.phones--3 .fp { width: min(31%, 240px); }
.phones--3 .fp:nth-child(2) { margin-top: 0; }
.phones--3 .fp:nth-child(odd) { margin-top: clamp(20px, 5vw, 48px); }
.gallery .phones .fp { width: min(31%, 280px); }
.media-caption { margin-top: 14px; font-size: 13px; color: var(--muted); text-align: center; }

/* ---------- grids & cards ---------- */
.grid { display: grid; gap: 16px; }
.grid-2 { grid-template-columns: repeat(auto-fit, minmax(min(100%, 380px), 1fr)); }
.grid-3 { grid-template-columns: repeat(auto-fit, minmax(min(100%, 300px), 1fr)); }
.grid-4 { grid-template-columns: repeat(auto-fit, minmax(min(100%, 240px), 1fr)); }
.card { position: relative; background: #fff; border: 1px solid var(--line); border-radius: var(--radius); padding: clamp(20px, 2.4vw, 28px); }
.card > * + * { margin-top: 10px; }
.card p { color: var(--ink-2); font-size: 15.5px; }
a.card { display: block; transition: border-color .15s ease, box-shadow .15s ease; }
a.card:hover { border-color: #c4c4be; box-shadow: var(--shadow); }
.card .link-arrow { margin-top: 18px; }
.card-label { font: 500 12px/1 var(--mono); letter-spacing: .06em; text-transform: uppercase; color: var(--muted); }

.pillar { padding: 0; overflow: hidden; display: flex; flex-direction: column; }
.pillar > * + * { margin-top: 0; }
.pillar-media { aspect-ratio: 16 / 10; overflow: hidden; background: var(--surface); border-bottom: 1px solid var(--line); }
.pillar-media img { width: 100%; height: 100%; object-fit: cover; object-position: left top; transform-origin: 78% 0; transform: scale(1.3); }
.pillar-body { padding: clamp(20px, 2.4vw, 28px); display: flex; flex-direction: column; gap: 10px; flex: 1; }
.pillar-body .check-list { margin-top: 6px; }
.pillar-body .link-arrow { margin-top: auto; padding-top: 18px; }

.check-list li { position: relative; padding-left: 26px; color: var(--ink-2); font-size: 15.5px; line-height: 1.5; }
.check-list li + li { margin-top: 10px; }
.check-list li::before { content: ""; position: absolute; left: 0; top: .2em; width: 16px; height: 16px; border-radius: 50%; background: var(--surface-2) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M4.5 8.2 7 10.6l4.6-5' fill='none' stroke='%23111' stroke-width='1.6' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center / 16px no-repeat; }
.section--dark .check-list li { color: rgb(255 255 255 / .8); }
.section--dark .check-list li::before { background-color: rgb(255 255 255 / .1); filter: invert(1); }
.check-list--sm li { font-size: 14.5px; }

.features { display: grid; grid-template-columns: repeat(auto-fit, minmax(min(100%, 250px), 1fr)); column-gap: clamp(24px, 3vw, 40px); }
.feature { padding: 22px 0 26px; border-top: 1px solid var(--line); }
.feature h3 { font-size: 1rem; }
.feature p { margin-top: 6px; color: var(--muted); font-size: 15px; line-height: 1.55; }

.chips { display: flex; flex-wrap: wrap; gap: 8px; }
.chip { display: inline-flex; align-items: center; height: 30px; padding: 0 12px; border-radius: 99px; border: 1px solid var(--line); background: #fff; font-size: 13.5px; color: var(--ink-2); }
.chip--accent { border-color: #ffd0c2; background: #fff5f1; color: var(--accent-ink); }

/* ---------- split rows ---------- */
.split { display: grid; gap: clamp(32px, 5vw, 80px); align-items: center; }
.split + .split { margin-top: clamp(44px, 6vw, 80px); }
.split-copy > * + * { margin-top: 16px; }
.split-copy .check-list { margin-top: 24px; }
.split-copy .link-arrow { margin-top: 24px; }
@media (min-width: 920px) {
  .split { grid-template-columns: minmax(0, .9fr) minmax(0, 1.2fr); }
  .split--rev { grid-template-columns: minmax(0, 1.2fr) minmax(0, .9fr); }
  .split--rev > .split-copy { order: 2; }
  .split--phone { grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); }
}
.split-media .fp { width: min(62%, 300px); margin-inline: auto; }

/* ---------- steps ---------- */
.steps { counter-reset: step; display: grid; gap: 0; }
.step { position: relative; padding: 0 0 32px 56px; }
.step::before { counter-increment: step; content: counter(step, decimal-leading-zero); position: absolute; left: 0; top: 0; width: 36px; height: 36px; border-radius: 50%; border: 1px solid var(--line-2); background: #fff; display: grid; place-items: center; font: 500 12px/1 var(--mono); color: var(--ink); }
.step::after { content: ""; position: absolute; left: 18px; top: 40px; bottom: 4px; width: 1px; background: var(--line); }
.step:last-child { padding-bottom: 0; }
.step:last-child::after { display: none; }
.step h3 { padding-top: 6px; }
.step p { margin-top: 6px; color: var(--ink-2); font-size: 15.5px; }
.step.is-key::before { background: var(--ink); border-color: var(--ink); color: #fff; }
.steps-row { display: grid; gap: 28px; counter-reset: step; }
@media (min-width: 900px) {
  .steps-row { grid-template-columns: repeat(var(--n, 4), 1fr); gap: 0; }
  .steps-row .step { padding: 56px 24px 0 0; }
  .steps-row .step::after { left: 44px; right: 8px; top: 18px; bottom: auto; width: auto; height: 1px; }
  .steps-row .step:last-child::after { display: none; }
}

/* ---------- honesty / metrics (dark) ---------- */
.metrics { display: grid; grid-template-columns: repeat(auto-fit, minmax(min(100%, 320px), 1fr)); gap: 1px; background: rgb(255 255 255 / .12); border: 1px solid rgb(255 255 255 / .12); border-radius: var(--radius); overflow: hidden; }
.metric { background: var(--ink); padding: 24px; }
.metric dt { font-weight: 600; letter-spacing: -.01em; }
.metric dd { margin-top: 8px; color: rgb(255 255 255 / .72); font-size: 15px; line-height: 1.55; }
.metric dd.not { margin-top: 12px; padding-left: 14px; border-left: 2px solid var(--accent); color: #fff; font-size: 14.5px; }
.section--light-metrics .metrics { background: var(--line); border-color: var(--line); }
.section--light-metrics .metric { background: #fff; }
.section--light-metrics .metric dd { color: var(--ink-2); }
.section--light-metrics .metric dd.not { color: var(--ink); }
.section--dark .fb { border-color: #2c2c2c; box-shadow: 0 30px 80px -30px rgb(0 0 0 / .8); }
.honesty-media { margin-top: clamp(28px, 4vw, 48px); }

/* ---------- street ad (Baku photos), scan illustration, pilot ---------- */
.ad { margin: 0; position: relative; background: #161616; padding: 2%; border-radius: 12px; box-shadow: var(--shadow-lg), inset 0 0 0 1px #2e2e2e; container-type: inline-size; }
.ad-face { position: relative; overflow: hidden; border-radius: 5px; aspect-ratio: 3 / 4; background: #cfd8e3; }
.ad--billboard { padding: 1.6%; border-radius: 10px; }
.ad--billboard .ad-face { aspect-ratio: 3 / 2; }
.ad-face > img, .fp--scan .fp-screen > img { width: 100%; height: 100%; object-fit: cover; }
.scan-frame { position: absolute; inset: 9%; pointer-events: none; }
.scan-frame i { position: absolute; width: 15%; aspect-ratio: 1; border: 0 solid var(--accent); }
.ad--billboard .scan-frame i { width: 9%; }
.scan-frame i:nth-child(1) { top: 0; left: 0; border-top-width: 3px; border-left-width: 3px; border-top-left-radius: 8px; }
.scan-frame i:nth-child(2) { top: 0; right: 0; border-top-width: 3px; border-right-width: 3px; border-top-right-radius: 8px; }
.scan-frame i:nth-child(3) { bottom: 0; left: 0; border-bottom-width: 3px; border-left-width: 3px; border-bottom-left-radius: 8px; }
.scan-frame i:nth-child(4) { bottom: 0; right: 0; border-bottom-width: 3px; border-right-width: 3px; border-bottom-right-radius: 8px; }
.scan-sweep { position: absolute; left: 11%; right: 11%; top: 12%; height: 2px; border-radius: 2px; background: var(--accent); box-shadow: 0 0 12px 2px rgb(255 79 31 / .55); opacity: 0; animation: scan-sweep 4.5s ease-in-out 1s infinite; }
@keyframes scan-sweep { 0% { top: 12%; opacity: 0; } 8% { opacity: .9; } 45% { top: 86%; opacity: .9; } 55%, 100% { top: 86%; opacity: 0; } }
.ad-mark { position: absolute; left: 50%; bottom: 4.5%; transform: translateX(-50%); display: inline-flex; align-items: center; gap: .5em; padding: .5em .85em; border-radius: 99px; background: #fff; color: var(--ink); font-size: clamp(8px, 4.6cqi, 13px); font-weight: 600; letter-spacing: -.01em; white-space: nowrap; box-shadow: 0 6px 18px rgb(0 0 0 / .18); }
.ad--billboard .ad-mark { font-size: clamp(8px, 2.6cqi, 13px); }
.ad-mark i { width: 1em; height: 1em; flex: none; background: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16' fill='none' stroke='%23FF4F1F' stroke-width='2' stroke-linecap='round'%3E%3Cpath d='M1.5 5V3a1.5 1.5 0 0 1 1.5-1.5h2M11 1.5h2A1.5 1.5 0 0 1 14.5 3v2M14.5 11v2a1.5 1.5 0 0 1-1.5 1.5h-2M5 14.5H3A1.5 1.5 0 0 1 1.5 13v-2'/%3E%3C/svg%3E") center / contain no-repeat; }

.fp--scan { container-type: inline-size; }
.fp--scan .scan-frame { inset: 15% 11% 36%; }
.fp--scan .scan-frame i { width: 18%; }
.scan-sheet { position: absolute; left: 4.5%; right: 4.5%; bottom: 3%; padding: 6cqi 6cqi 5.5cqi; border-radius: 7cqi; background: #fff; box-shadow: 0 8px 24px rgb(0 0 0 / .18); display: flex; flex-direction: column; gap: 1.6cqi; }
.scan-sheet-label { display: inline-flex; align-items: center; gap: 2cqi; font: 500 3.6cqi/1.2 var(--mono); letter-spacing: .06em; text-transform: uppercase; color: var(--accent-ink); }
.scan-sheet-label::before { content: ""; width: 2.6cqi; height: 2.6cqi; border-radius: 50%; background: var(--accent); }
.scan-sheet b { font-size: 5.2cqi; line-height: 1.2; font-weight: 600; letter-spacing: -.01em; color: var(--ink); }
.scan-sheet-btn { margin-top: 2cqi; display: block; padding: 3.4cqi; border-radius: 99px; background: var(--ink); color: #fff; text-align: center; font-size: 4.2cqi; font-weight: 500; }

.stage--ad { padding-right: 0; padding-left: clamp(40px, 13%, 150px); padding-bottom: clamp(36px, 9%, 110px); }
.stage--ad .ad { position: absolute; left: 0; right: auto; bottom: 0; width: clamp(118px, 25%, 290px); }
.stage--ad.stage--compact { padding-left: clamp(36px, 16%, 110px); padding-right: 0; padding-bottom: clamp(30px, 12%, 80px); }
.stage--ad.stage--compact .ad { width: clamp(104px, 31%, 200px); }

.scene { position: relative; padding: 0 clamp(48px, 22%, 150px) clamp(28px, 10%, 70px) 0; max-width: 560px; margin-inline: auto; }
.scene--citylight { max-width: 460px; padding-right: clamp(64px, 34%, 170px); }
.scene .fp { position: absolute; right: 0; bottom: 0; width: clamp(104px, 36%, 200px); }
.scene--billboard .fp { width: clamp(96px, 28%, 180px); }

.pilot { display: grid; gap: clamp(28px, 4vw, 64px); align-items: center; background: #fff; border: 1px solid var(--line); border-radius: 20px; padding: clamp(28px, 5vw, 64px); }
.pilot-copy > * + * { margin-top: 16px; }
.pilot-side .actions { margin-top: 28px; }
@media (min-width: 920px) { .pilot { grid-template-columns: minmax(0, 1.15fr) minmax(0, .85fr); } }
@media (prefers-reduced-motion: reduce) { .scan-sweep { display: none; } }

/* ---------- CTA band ---------- */
.cta-band { background: var(--ink); color: #fff; border-radius: 20px; padding: clamp(36px, 6vw, 72px); display: grid; gap: 28px; align-items: center; overflow: hidden; position: relative; }
.cta-band .title { max-width: 18ch; }
.cta-band p { color: rgb(255 255 255 / .72); max-width: 34em; margin-top: 14px; }
.cta-band .eyebrow { color: rgb(255 255 255 / .66); margin-bottom: 18px; }
@media (min-width: 900px) { .cta-band { grid-template-columns: 1fr auto; } }

/* ---------- FAQ ---------- */
.faq { border-top: 1px solid var(--line); }
.faq details { border-bottom: 1px solid var(--line); }
.faq summary { list-style: none; cursor: pointer; display: flex; justify-content: space-between; gap: 24px; padding: 20px 0; font-size: 17px; font-weight: 500; letter-spacing: -.01em; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: ""; flex: none; width: 20px; height: 20px; margin-top: 2px; background: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 20 20'%3E%3Cpath d='M10 4v12M4 10h12' stroke='%23111' stroke-width='1.5' stroke-linecap='round'/%3E%3C/svg%3E") center / 20px no-repeat; transition: transform .2s ease; }
.faq details[open] summary::after { transform: rotate(45deg); }
.faq .faq-a { padding: 0 0 22px; color: var(--ink-2); max-width: 46em; }
.faq-layout { display: grid; gap: 32px; }
@media (min-width: 920px) { .faq-layout { grid-template-columns: minmax(0, .8fr) minmax(0, 1.4fr); gap: 64px; } }

/* ---------- pricing ---------- */
.plan-group + .plan-group { margin-top: clamp(40px, 5vw, 64px); }
.plan-group-head { display: flex; flex-wrap: wrap; justify-content: space-between; align-items: baseline; gap: 8px 24px; margin-bottom: 20px; }
.plan-group-head p { color: var(--muted); max-width: 40em; }
.plans { display: grid; gap: 16px; grid-template-columns: repeat(auto-fit, minmax(min(100%, 280px), 1fr)); }
.plan { display: flex; flex-direction: column; gap: 0; }
.plan > * + * { margin-top: 0; }
.plan-name { font-size: 15px; font-weight: 600; }
.plan-desc { margin-top: 6px !important; color: var(--muted); font-size: 14.5px; min-height: 2.9em; }
.plan-price { margin-top: 20px !important; display: flex; align-items: baseline; flex-wrap: wrap; gap: 4px 6px; }
.plan-price b { font-size: 2.5rem; line-height: 1; letter-spacing: -.04em; font-weight: 600; }
.plan-price span { color: var(--muted); font-size: 14.5px; }
.plan .check-list { margin: 22px 0 26px !important; padding-top: 22px; border-top: 1px solid var(--line); }
.plan .btn { margin-top: auto !important; width: 100%; }
.plan--featured { border-color: var(--ink); box-shadow: var(--shadow); }
.plan--wide { grid-column: 1 / -1; display: grid; gap: 24px; align-items: center; }
@media (min-width: 800px) { .plan--wide { grid-template-columns: 1.1fr 1.4fr auto; } .plan--wide .check-list { margin: 0 !important; padding-top: 0; border-top: 0; } .plan--wide .btn { width: auto; } }
.addons { margin-top: 16px; display: grid; gap: 16px; grid-template-columns: repeat(auto-fit, minmax(min(100%, 280px), 1fr)); }
.addon { display: flex; align-items: center; justify-content: space-between; gap: 16px; padding: 18px 22px; }
.addon > * + * { margin-top: 0; }
.addon b { font-size: 1.25rem; letter-spacing: -.02em; white-space: nowrap; }
.price-note { margin-top: 24px; font-size: 14px; color: var(--muted); }
.table-wrap { overflow-x: auto; border: 1px solid var(--line); border-radius: var(--radius); background: #fff; }
.table { width: 100%; border-collapse: collapse; font-size: 14.5px; min-width: 640px; }
.table th, .table td { text-align: left; padding: 14px 18px; border-bottom: 1px solid var(--line); vertical-align: top; }
.table thead th { font: 500 12px/1.3 var(--mono); letter-spacing: .05em; text-transform: uppercase; color: var(--muted); background: #fafaf8; }
.table tbody th { font-weight: 500; }
.table tr:last-child > * { border-bottom: 0; }
.table td { color: var(--ink-2); }
.yes { display: inline-block; width: 16px; height: 16px; background: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M3.5 8.4 6.6 11.4l6-6.6' fill='none' stroke='%23111' stroke-width='1.7' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center / 16px no-repeat; vertical-align: -3px; }
.no { color: var(--muted); }

/* ---------- diagram bits (campaigns) ---------- */
.flow { display: flex; flex-wrap: wrap; align-items: center; gap: 8px; }
.flow li { display: inline-flex; align-items: center; gap: 8px; font-size: 14px; }
.flow li span { display: inline-flex; align-items: center; height: 34px; padding: 0 14px; border-radius: 99px; border: 1px solid var(--line-2); background: #fff; font-weight: 500; }
.flow li.is-live span { background: var(--ink); border-color: var(--ink); color: #fff; }
.flow li + li::before { content: ""; width: 18px; height: 1px; background: var(--line-2); }
.ledger { padding: 0; overflow: hidden; }
.ledger > * + * { margin-top: 0; }
.ledger-row { display: grid; grid-template-columns: 1fr auto; gap: 4px 16px; padding: 18px 22px; border-top: 1px solid var(--line); }
.ledger-row:first-child { border-top: 0; }
.ledger-row b { font-weight: 600; font-size: 15px; }
.ledger-row span { grid-column: 1 / -1; color: var(--muted); font-size: 14px; }
.ledger-row em { font-style: normal; font: 500 11px/22px var(--mono); letter-spacing: .05em; text-transform: uppercase; color: var(--ink-2); background: var(--surface-2); border-radius: 6px; padding: 0 8px; height: 22px; }
.ledger-head { padding: 16px 22px; background: #fafaf8; font: 500 12px/1.2 var(--mono); letter-spacing: .06em; text-transform: uppercase; color: var(--muted); }

/* ---------- forms ---------- */
.form-card { padding: clamp(22px, 3vw, 36px); }
.form-grid { display: grid; gap: 18px; }
@media (min-width: 640px) { .form-grid { grid-template-columns: 1fr 1fr; } .field--full { grid-column: 1 / -1; } }
.field label { display: block; font-size: 14px; font-weight: 500; margin-bottom: 6px; }
.field label .opt { color: var(--muted); font-weight: 400; }
.field input, .field select, .field textarea { width: 100%; height: 48px; padding: 0 14px; border: 1px solid var(--line-2); border-radius: var(--radius-sm); background: #fff; font-size: 16px; transition: border-color .15s ease, box-shadow .15s ease; }
.field textarea { height: auto; min-height: 120px; padding: 12px 14px; resize: vertical; line-height: 1.5; }
.field select { appearance: none; -webkit-appearance: none; padding-right: 40px; background: #fff url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='m4 6 4 4 4-4' fill='none' stroke='%23111' stroke-width='1.5' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") right 14px center / 16px no-repeat; }
.field input:hover, .field select:hover, .field textarea:hover { border-color: #b9b9b3; }
.field input:focus, .field select:focus, .field textarea:focus { outline: none; border-color: var(--ink); box-shadow: 0 0 0 3px rgb(17 17 17 / .08); }
.field [aria-invalid="true"] { border-color: var(--err-ink); }
.field-error { display: none; margin-top: 6px; font-size: 13.5px; color: var(--err-ink); }
.field [aria-invalid="true"] + .field-error { display: block; }
.hp { position: absolute !important; left: -9999px !important; width: 1px; height: 1px; overflow: hidden; }
.form-foot { display: flex; flex-wrap: wrap; align-items: center; gap: 14px 20px; margin-top: 24px; }
.form-foot p { font-size: 13.5px; color: var(--muted); flex: 1 1 260px; }
.form-status { margin-top: 20px; padding: 16px 18px; border-radius: var(--radius-sm); font-size: 15px; display: none; }
.form-status.is-ok { display: block; background: var(--ok-bg); border: 1px solid var(--ok-line); color: var(--ok-ink); }
.form-status.is-err { display: block; background: var(--err-bg); border: 1px solid var(--err-line); color: var(--err-ink); }
.form-status b { display: block; margin-bottom: 2px; }
.form-done .form-grid, .form-done .form-foot { display: none; }
.contact-layout { display: grid; gap: clamp(32px, 5vw, 64px); }
@media (min-width: 960px) { .contact-layout { grid-template-columns: minmax(0, .8fr) minmax(0, 1.3fr); align-items: start; } }
.contact-aside > * + * { margin-top: 28px; }
.contact-aside dl > div + div { margin-top: 16px; }
.contact-aside dt { font: 500 12px/1.3 var(--mono); letter-spacing: .06em; text-transform: uppercase; color: var(--muted); }
.contact-aside dd { margin-top: 4px; }

/* ---------- footer ---------- */
.site-footer { background: var(--bg); border-top: 1px solid var(--line); padding: clamp(36px, 5vw, 56px) 0 28px; font-size: 14.5px; }
.ftr { display: grid; gap: 40px; grid-template-columns: repeat(2, minmax(0, 1fr)); }
.ftr-brand { grid-column: 1 / -1; max-width: 340px; }
.ftr-brand p { margin-top: 14px; color: var(--muted); }
.ftr h2 { font: 500 12px/1.3 var(--mono); letter-spacing: .06em; text-transform: uppercase; color: var(--muted); margin-bottom: 14px; }
.ftr li + li { margin-top: 10px; }
.ftr a { color: var(--ink-2); }
.ftr a:hover { color: var(--ink); text-decoration: underline; text-underline-offset: 3px; }
@media (min-width: 900px) { .ftr { grid-template-columns: 1.6fr repeat(4, 1fr); } .ftr-brand { grid-column: auto; } }
.ftr-bottom { margin-top: 32px; padding-top: 24px; border-top: 1px solid var(--line); display: flex; flex-wrap: wrap; justify-content: space-between; align-items: center; gap: 16px; color: var(--muted); font-size: 13.5px; }
.ftr-bottom .lang { background: #fff; }

/* ---------- misc ---------- */
.badge-soft { display: inline-flex; align-items: center; gap: 8px; height: 28px; padding: 0 12px 0 10px; border-radius: 99px; border: 1px solid var(--line); background: #fff; font-size: 13px; color: var(--ink-2); }
.badge-soft::before { content: ""; width: 6px; height: 6px; border-radius: 50%; background: var(--accent); }
.kpis { display: grid; grid-template-columns: repeat(auto-fit, minmax(min(100%, 200px), 1fr)); border-top: 1px solid var(--line); }
.kpis > div { padding: 20px 20px 0 0; }
.kpis b { display: block; font-size: 1.75rem; letter-spacing: -.03em; font-weight: 600; }
.kpis span { color: var(--muted); font-size: 14px; }
.callout { border-left: 2px solid var(--accent); padding: 4px 0 4px 18px; color: var(--ink-2); }
.page-404 { min-height: 56vh; display: grid; place-items: center; text-align: center; }
.page-404 .display { margin-inline: auto; }
hr.rule { border: 0; border-top: 1px solid var(--line); margin: 0; }

/* scroll reveal (only with JS; never hides content without it) */
.js .reveal { opacity: 0; transform: translateY(14px); transition: opacity .7s cubic-bezier(.2, .7, .2, 1), transform .7s cubic-bezier(.2, .7, .2, 1); }
.js .reveal.is-in { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { transition-duration: .01ms !important; animation-duration: .01ms !important; scroll-behavior: auto !important; }
  .js .reveal { opacity: 1; transform: none; }
}
@media print { .site-header, .site-footer, .cta-band { display: none; } }